ANIRUDH DHOOT
Indian samurai
When
he first entered the office of Videocon, he proposed grand diversifying plans for the company like entering into entertainment complexes in smaller cities such as Nashik, Aurangabad, Surat and Nagpur. In fact, his idea of entertainment was not just confined to multiplex theatres but was aimed at offering the consumers almost every mode for spending ‘quality’ free time. He also planned to open sports bars, shopping complexes, art galleries, gymnasia and oxygen bars, and if these weren’t enough, he even tried his luck in an online lottery and 24 hr. entertainment channel, but all in vain.
He went ahead and invested half of Rs.500 million (of earmarked investment) tying up with Reliance Infocomm to source 2,000-odd fixed wireless terminals, but the project met a silent end. Anirudh Dhoot might have failed in his first attempt as a businessman, but today, as CEO of the Electrolux Division of the Videocon Industries, he has moved on like how.
Anoop Kumar, President, Consumer Electronics and Appliances Manufacturers Association, comments on Anirudh Dhoot, “Anirudh Dhoot is now in a position to establish a firm global footprint for Videocon. Undoubtedly, Dhoot will spearhead more acquisitions for Videocon to make it a globally successful consumer durable company.” His latest plans are to take Electrolux refrigerators to West Asia, Africa & SAARC nations. So the ambitions of Dhoot seem to be soaring not only within India but internationally too. And led by the Videocon resurgence, the era of Indian pre-eminence in consumer durables may not be too far away.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
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Indian samurai
When
he first entered the office of Videocon, he proposed grand diversifying plans for the company like entering into entertainment complexes in smaller cities such as Nashik, Aurangabad, Surat and Nagpur. In fact, his idea of entertainment was not just confined to multiplex theatres but was aimed at offering the consumers almost every mode for spending ‘quality’ free time. He also planned to open sports bars, shopping complexes, art galleries, gymnasia and oxygen bars, and if these weren’t enough, he even tried his luck in an online lottery and 24 hr. entertainment channel, but all in vain.He went ahead and invested half of Rs.500 million (of earmarked investment) tying up with Reliance Infocomm to source 2,000-odd fixed wireless terminals, but the project met a silent end. Anirudh Dhoot might have failed in his first attempt as a businessman, but today, as CEO of the Electrolux Division of the Videocon Industries, he has moved on like how.
Anoop Kumar, President, Consumer Electronics and Appliances Manufacturers Association, comments on Anirudh Dhoot, “Anirudh Dhoot is now in a position to establish a firm global footprint for Videocon. Undoubtedly, Dhoot will spearhead more acquisitions for Videocon to make it a globally successful consumer durable company.” His latest plans are to take Electrolux refrigerators to West Asia, Africa & SAARC nations. So the ambitions of Dhoot seem to be soaring not only within India but internationally too. And led by the Videocon resurgence, the era of Indian pre-eminence in consumer durables may not be too far away.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM - Admission Procedure
IIPM, GURGAON
IIPM : EXECUTIVE EDUCATION
IIPM’s 36th Glorious Year of Academic Excellence
IIPM Ranked No. 1 B-School In Global Exposre - Zee...
4Ps Power Brand Awards 2007
When IIPM comes to education, never compromise
IIPM is A World of Career
Why Study Abroad When IIPM Gives You 3 global Advantages!
IIPM Ranked No. 1 B-School In Global Exposre - Zee...
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